How to use VOD
ITV Business, a new self-serve portal enabling small businesses to manage their own online video advertising campaigns on the ITV Hub, is being introduced in ITV’s Central region and will be supported by a brand new TV advert – the first time ITV’s commercial team have used their own platforms to directly target potential clients.
Aimed at those who have never advertised on TV before, the self-serve portal is a simple process which involves choosing targeting, budget and the uploading of an advert. ITV is also offering businesses taking part in the scheme the option to use a creative production team to create their ads.
Visit the ITV Business site here.
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